http://www.youtube.com/watch?v=NB3NPNM4xgo
This T Mobi le advertisement caught my eye from the second i seen it. It is a very memorable advert. The advert itself is about mobile phones, however it focus' on a group of actors singing in a airport. The overall target market is adults, or those old enough to pay for a mobile phone, yet the advert attracts all ages, it really draws your attention. 'LIFES FOR SHARING' a slogan T Mobile use in all their advertisements, the advert relates to the slogan, as its about people coming together. The advert is a short film, in a natural setting with some actors. I would have loved to be at the scene, everyone looks as if their really enjoying themselves. The advertisements continue to draw me in, they have created other adverts along the same line, such as a Kareoke in Trafalgur square and a dancing one in Liverpool train station.
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